This weeks social media video tutorial will cover a reporting tool that YouTube is currently Beta testing – Annotation Analytics. Annotations are links or spotlights content creators can add to their videos and are very useful for providing extra information including links to other YouTube videos and most commonly to gain channel subscribers.

YouTube Audience Retention is important! Say, you take the time to create and upload what you think is the next viral video of all time. Except you’re not getting the views, shares, likes, or subscribes you were hoping for…